Real business applications of blogs

Rod Boothby has an interesting article describing some the the real business applications of blogs.  He chose managing projects in this example and I am a big supporter of this.  I have spent a lot of time observing projects and programmes failing and think that blogs can play a really important role in fixing these broken programmes.  I wrote about my ideas on how blogs would help a couple of years ago – so long ago that the term blog was hardly known.  The essential insight is that project management is more about the people than it is about the process, and blogs are a great way to facilitate the necessary team dynamics and cross team dynamics that’s so essential to success.